01 Apr

Local Hero

venue : UK-wide
date : 2018-04-01
Time : 00:00:00

Don’t be an April Fool; be a Local Hero!

Local Hero 2018 is now live. The campaign was launched on 1st April and will run until 30th April 2018.

Local Hero highlights the incredible ideas and feats of local charity fundraisers. During the campaign individuals raising funds through Localgiving fundraising pages compete with other runners, riders, and gliders for a top prize of £1,000.

All active fundraisers will be automatically added to the campaign and ranked on the Local Hero leaderboard according to the number of unique donors who sponsor their page (10 unique donors equals 10 points, 15 unique donors equals 15 points, etc). The leaderboard will be available on this page once the campaign is launched.

At the end of the campaign £5,000 in prizes will be distributed among the causes supported by the top 20 fundraisers. Prizes will be awarded as follows:

1st: £1,000
2nd - 5th: £500 each
6th - 10th: £200 each
11th - 20th: £100 each 

Whether you’re a runner, a painter or an abstainer this is an amazing chance to help a local charity or community group near you raise their profile and raise some extra funding. All you have to do is set up a fundraising page and persuade as many people as possible to donate between the 1st and 30th of April. 

If your charity or community group is already a member of Localgiving, now is the perfect time to get your community, supporters and local press involved in raising money for your cause. You can access template newsletters, press releases and banners by logging into you account and going to the Local Hero section of your fundraising toolkit.  You can also send your press release or story directly to your local paper through Localgiving.

Ahead of Local Hero we ran series of free webinars to help you make the most of the campaign. Catch up with the videos here. 


Adam Curtis for roundup17 1

During Local Hero 2017, 340 fundraisers raised over £122k for 189 local charities and community groups across the UK.

The winner of the campaign in 2017, Adam Curtis, secured an astonishing 261 unique sponsors, raising over £2000 for The Russell School plus an extra £1000 in prize money.

The competition was great fun for all those involved and really engaged our whole school community in some fundraising. We used social media and word of mouth to encourage everybody to donate just the minimum £2. This was an affordable amount to ask for, and we explained that crowdfunding worked by lots of people giving just a little.  The Local Hero initiative really helped the other charities involved too as the leader-board race prompted everyone to support their charity. It was a win, win situation for everyone concerned. Our lovely small school is being rebuilt so the sponsorship and £1000 prize is going towards the new playground and outdoor learning space. It was fantastic to reward the children and school community for their patience by having some extra funds to make the space great for them” - Adam Curtis - Local Hero Champion 2017

Campaign info:

-Key facts


-Take part


Key facts

Here is a list of the key facts about the campaign. If you have any more questions, please check the Local Hero FAQs.

Start date & time: Sunday 1st April 2018 at 00:00:00

End date & time: Monday 30th April 2018 at 23:59:59

Conditions of entry: Each active fundraising page on Localgiving will be eligible to take part.

Process: Fundraisers will be ranked according to the number of unique donors who sponsor their page within the campaign start and end dates. Donations made outside of the campaign dates will not be counted towards a fundraiser's ranking.

Prizes: The top fundraisers at 23:59:59 on Monday the 30th of April 2018 will be declared the winners. Prizes will not be given to the fundraiser, but awarded directly to the charities for whom they are fundraising. 

Charity & supporter limits: Only one donation made by each unique donor will be counted towards a fundraiser's ranking. There will be no limit to the number of prizes any single group could receive.

*Terms & Conditions apply

If your charity or community group would like to take part in Local Hero and are not yet a Localgiving member, why not join today!




Set up your free fundraising page now

Taking on a challenge in 2018? Start fundraising now and you could be this year's Local Hero!

Get started

Check out the FAQs to get clued up on how the Local Hero campaign works. If you have a question we haven't covered, give us a call on 0300 111 2340 and we'll be happy to help!

As a charity or community group, all you need to do to take part is have an active Localgiving membership and to ask your supporters to fundraise for you throughout the month of April. You can register to join Localgiving at

Supporters simply need to set themselves a challenge, create a fundraising page through Localgiving and ask their friends, family and colleagues to sponsor them at any time between the 1st and 30th of April. Each fundraising page will be automatically included in the campaign. The more people that sponsor the page, the higher up the leaderboard it will rank.

Local Hero will start on Sunday 1st April 2018 at 00:00:00 and run until 30th April 2018 at 23:59:59

The fundraisers that secure the greatest number of donations from unique donors throughout April will secure prizes for their chosen charity. In the case of a tie, fundraisers are next ranked by the total amount raised. At the end of the campaign £5,000 in prizes will be distributed among the causes supported by the top 20 fundraisers.

Prizes will be awarded according to the following:

1st £1,000

2nd - 5th £500

6th - 10th £200

11th - 20th £100



Yes - go for it. However, you can only set up one fundraising page per group. 


Yes, groups or teams of fundraisers are eligible to take part in the competition, but only one fundraising page per team will be eligible to receive a prize.

Yes, there is no limit to the number of fundraising pages that could be set up to support any single group through the campaign.

Only one donation per donor per fundraising page will count as points towards the Local Hero contest. You can, however, donate to more than one fundraising page and have your donation counted towards the ranking of each fundraiser.

The option to claim Gift Aid and add an extra 25% to your donation will be available after your payment has been processed. All boxes needed to have been checked and answers made honestly in order to ensure that you make a legitimate claim. For more information on Gift Aid rules, please click here.

You can donate any amount between £2 and £5,000 in a single transaction to the fundraising page of your choice. Your donation will count as one point towards the ranking of your chosen fundraiser.

No. Only one-time donations made through fundraising pages count towards the Local Hero competition.

No. Only one-time online donations will count towards a fundraisers ranking.

No. The winning charities will be selected according to the rankings of the top fundraisers at 23:59:59 on Monday the 30th April 2018. One charity can receive more than one prize if multiple fundraisers are in prize winning positions.

Funding for 2018's campaign is being kindly provided by a private philanthropist.

Our technical system automatically excludes repeat donations from donors who use the same email address. However, it does not always detect when a donor has used the same name and payment method, but a different email. In order to ensure a fair competition, we manually verify these cases and consolidate the donations to represent one unique donor. This process may slightly affect some of the scores.