Hi there!
On Sunday 30th June, I will be running 20km as part of the Sheffield Round Run to raise money for Showroom Cinema's Projector appeal. Please support if you're able to :)
If you have never visited Showroom, it is a treasure in Sheffield. It's the city's oldest independent cinema, with a warm welcome for everyone and an exciting programme of films from around the world.
The appeal to replace one of Showroom's ageing projectors is vital for the cinema to continue presenting screenings and generating revenue to reinvest in supporting filmmakers and audiences.
The new projector will be an investment that will last over ten years and reduce carbon emissions.
More information on the appeal below.
Thank you!
Grace
Help us buy a new projector and save independent cinema!
Sheffield’s Showroom Cinema needs you! We are appealing to the people of Sheffield for their support in replacing one of our four digital projectors.
After nearly three decades of presenting independent films to audiences in the Steel City, we are asking for support to replace our oldest digital film projector with a new, more energy-efficient laser projector.
A unique cultural hub, Showroom’s charitable activity includes platforming marginalised voices and independent films as part of a unique film programme for Sheffield, as well as supporting filmmakers at all levels of professional development. We are a multipurpose venue and a safe space for protected groups, presenting bespoke screenings for audiences with autism and dementia.
Replacing the projector is a significant cost, but imperative for us to continue presenting screenings and generating revenue that we can reinvest in supporting filmmakers and audiences. A new projector is an investment that will last over ten years, helping us to reduce our carbon emissions by over 1.1 tonnes of CO₂ per year!
Despite facing the same adversities as other independent cinemas in recent years, including working to regain audiences post Covid 19 closures, competing with streaming services and multiplexes and rising energy costs, Showroom remains one of the largest independent cinemas outside of London and a “gem for Sheffield”. As part of registered charity Sheffield Media and Exhibition Centre (no. 1002020), Showroom Cinema relies on grants and donations for over 50% of our revenue.
Anything you can give us goes a long way to help us keep our screens on for film fans across the region.