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Thu Jun 11 2026

Viewpoint: How AI can work for even the smallest charities

"Specially trained AI tools can identify relevant funding opportunities, research grant criteria, and help draft responses to application questions"

Luke Upton, Head of Communications, Localgiving 

Localgiving was founded to help solve big problems for small charities. When we launched in 2010, online fundraising was becoming an increasingly important tool for charities. Our founder recognised that smaller organisations risked being left behind as fundraising technology evolved. Localgiving was created to provide a straightforward and effective way for even the smallest groups to raise money online.

While we continue to support charities through our fundraising platform, we know that small charities, community groups and Community Interest Companies (CICs) face many other challenges. In response, and in keeping with our mission of making technology accessible to all, we believe that Artificial Intelligence (AI) can work for even the smallest organisations.

Used effectively, AI can save significant amounts of time, helping charities achieve more with limited resources.

Some of the ways AI can support small charities include:

  • Project planning: AI can act as a planning partner, holding a conversation with you, asking key questions, highlighting important considerations, identifying responsibilities, and helping generate a structured project plan.
  • Funding and grant applications: Specially trained AI tools can identify relevant funding opportunities, research grant criteria, and help draft responses to application questions. This can make the process more efficient, less stressful, and improve your chances of success.
  • Content creation and SEO: AI can help create website content, stories, blogs and press releases, while also ensuring your content is optimised for search engines, making it easier for supporters and funders to find you online.

"By automating time-consuming administrative tasks, AI can free up staff and volunteers to focus on what matters most: delivering meaningful impact in their communities."

"By automating time-consuming administrative tasks, AI can free up staff and volunteers to focus on what matters most: delivering meaningful impact in their communities."

Our AI Toolkit supports charities to do all of these things and more. It helps you identify funding opportunities, draft and refine grant applications, and strengthen your submissions, increasing your chances of securing funding.

By automating time-consuming administrative tasks, AI can free up staff and volunteers to focus on what matters most: delivering meaningful impact in their communities.

Other practical uses of AI include taking minutes during meetings, summarising complex regulatory guidance, and powering chatbots that can quickly answer common questions from beneficiaries, supporters and volunteers.

AI cannot do everything for you, and any platform that claims otherwise is not being realistic. However, when used responsibly, AI can save time, reduce costs, and help charities direct their precious resources towards the work that makes the greatest difference.

---> Get started with Localgiving’s AI Toolkit with our Free Preview Tier. 

Questions, queries or want to chat to one of our team? Contact us today. 

 More like this: Viewpoint: Why people, not just AI, remain at the heart of successful grant applications

Support and guidance: A step-by-step guide to our AI toolkit.

About Localgiving

Localgiving is a leading online fundraising platform and grant delivery partner, focused on supporting small charities, CICs, and community organisations. Since 2010, we’ve helped thousands of groups across the UK raise tens of millions of pounds and make a meaningful impact in their local communities.

Our platform offers an easy-to-use suite of powerful fundraising tools alongside AI-powered support for finding and applying for grants—equipping organisations with everything they need to grow and succeed.

We also collaborate with major partners, including National Grid and Scottish Power, to deliver corporate grant programmes and connect funding with the communities that need it most.

Join Localgiving today and unlock new opportunities to supercharge your fundraising.

---> Get started with Localgiving with our Free Preview Tier. 

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